Foreign media entered Yiwu

Dance with the “standards” to create the country’s first standardized elemental fair. As the first international exhibition in China to embed standardization elements, this year's Yiwu Fair has added many standard elements. In the exhibition, there are “1+1+X” standard exhibition areas, namely, a “standard” theme exhibition area, a “word-made Zhejiang manufacturing” brand theme exhibition area, and X standardization industry demonstration exhibition areas, aiming to lead quality through standardization. Promote and smooth international trade through standardization. In the same period, the 15th China Standardization Forum, SME Standardization (International) Conference and the “Products Labeling” brand results conference will be held. During the exhibition, the State Administration of Markets will award the Zhejiang (Yiwu) National Standards and Technology Evaluation Center, and Trumton, Germany will settle in Yiwu, further promoting Yiwu to become a resource gathering place for the standard service industry.
Sharing the “platform” will help local enterprises to explore new international markets. From the initial government-led, serving local market operators to the current market-oriented operation and serving the world, the Yibo Fair has always been regarded as the cradle of SMEs going international. This year's Yibo Fair will better serve the steady growth of foreign trade, support enterprises to explore the international market, promote the transformation and upgrading of foreign trade, and further promote the role of the popularization platform for small and medium-sized enterprises to explore the international market. This year's Yiwu Fair invited overseas buyers from the countries along the “Belt and Road” and Yiwu market to source hotspots. For the first time, they directly cooperated with many overseas business associations and professional organizations, and invited Chile, Ghana, Sri Lanka, Mexico, and Thailand. An overseas professional procurement group of about 200 people from 7 countries including India participated in the conference. At present, overseas buyers have achieved 2,605 overseas pre-registrations, a year-on-year increase of 39%. It is expected that the number of professional foreign buyers in this year's Yiwu Fair will exceed that of previous years, creating better conditions for exhibitors' export transactions.

Promote "winning" of enterprises and promote the smoother trade of consumer goods. As a global platform for daily consumer goods manufacturers and buyers to showcase trade, technology exchanges, information release and other high-level openness, Yibo Fair always promotes market development and promotes the promotion of physical enterprises. This year's Yiwu Fair will dig deep into the national radiation of the exhibition and continue to improve the level of precision of investment promotion and the level of specialization of exhibitions. The proportion of exhibitors outside Yiwu of this year's Yiwu Fair has further increased, with more than 1,700 foreign companies exhibiting, and the booths accounted for 75% of the total number of booths. While enriching the exhibitors, we will consolidate and optimize the layout of exhibits in the exhibition area, optimize the subdivision of professional subdivisions, and set up 14 special zones, with the first special luggage zone and cross-border e-commerce zone. Among them, the fashion jewelry area and the luggage area are presented in the form of industry exhibitions, which will enhance the overall level of the industry through the mode of resource sharing and customer sharing.

In addition, during the exhibition, 2018 China Retail Stores Commodity Purchase (Yiwu) Summit, 2018 (2nd) China Yiwu Design Week, Yiwu International Brand Alliance Creative Activities, 2018 5th Cross-border Masters Summit Forum, and Fashion New Products Release will be held. The conference, 7 domestic and foreign merchants' procurement specials and high-quality product promotion conferences and other economic and trade supporting activities, further promote small-scale commodity trade negotiations and promote exchanges and cooperation between small and medium-sized enterprises.

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